Costruiamo progetti di comunicazione su misura per valorizzare e promuovere boutique hotel, alberghi, resort e relais, facendo emergere l’identità e l’unicità di ciascuno.
Anche nell’hotellerie, ogni progetto richiede competenze parallele: strategia, creatività, tecnologia e produzione.
Parallelo42 le coordina sotto una sola regia, diventando l’unico interlocutore per il cliente e garantendo agli ospiti la stessa attenzione, dal primo contatto online fino al ritorno in struttura.
Un approccio che semplifica i processi e mantiene una visione d’insieme, dalla prima idea alla realizzazione.
Dalla strategia alla presenza in struttura, un insieme di servizi per far crescere il valore della tua realtà.
Affianchiamo marchi nazionali e internazionali nella realizzazione di strategie di comunicazione multicanale.
Sviluppiamo i tuoi strumenti digitali, permettendoti di raggiungere il tuo pubblico ovunque sia e trasformarlo in clienti.
Soluzioni su misura per orientare ed esporre: comunica nelle tue strutture in modo semplice, creativo, efficace.
Soluzioni all’avanguardia per mostrare su schermi digitali i tuoi contenuti e coinvolgere efficacemente i visitatori in un’esperienza unica e immersiva.
Tecnologie integrate che valorizzano ogni punto di contatto con l’ospite, rendendo la comunicazione più fluida, personalizzata e sempre aggiornata.
Risposte chiare alle richieste più frequenti, per approfondire modalità operative e soluzioni pensate per ogni esigenza.
Conoscere il settore significa comprenderne dinamiche e i momenti chiave prima degli altri. Parallelo42 unisce competenze diverse per costruire progetti capaci di valorizzare l’identità della struttura e accompagnarne la comunicazione in modo coerente.
Dipende dagli obiettivi, dai servizi e dall’ampiezza del progetto. Proponiamo soluzioni con diversi livelli di investimento, da formule più essenziali a progetti premium: cambiano le attività e il livello di integrazione, non la qualità con cui vengono realizzate.
Sì. Possiamo occuparci della produzione dei contenuti visivi e creativi, dalla progettazione grafica agli shooting fotografici e video, sviluppandoli in coerenza con l’identità e gli obiettivi della struttura.
Sì. In base agli obiettivi del progetto possiamo individuare e coinvolgere influencer e creator affini alla struttura, valutando pubblico, posizionamento e coerenza con il brand.
Operiamo su tutto il territorio nazionale, affiancando hotel, resort, relais e altre strutture ricettive con modalità di collaborazione definite in base alle esigenze del progetto.
Sì. È uno dei punti di forza del nostro approccio: un’unica regia coordina strategia, creatività, digital, tecnologia e produzione, offrendo al cliente un solo interlocutore lungo tutto il progetto.
Ogni struttura ha una storia da raccontare. Noi possiamo aiutarti a farla arrivare più lontano.
Parallelo42
We firmly believe that the internet should be available and accessible to anyone, and are committed to providing a website that is accessible to the widest possible audience, regardless of circumstance and ability.
To fulfill this, we aim to adhere as strictly as possible to the World Wide Web Consortium’s (W3C) Web Content Accessibility Guidelines 2.1 (WCAG 2.1) at the AA level. These guidelines explain how to make web content accessible to people with a wide array of disabilities. Complying with those guidelines helps us ensure that the website is accessible to all people: blind people, people with motor impairments, visual impairment, cognitive disabilities, and more.
This website utilizes various technologies that are meant to make it as accessible as possible at all times. We utilize an accessibility interface that allows persons with specific disabilities to adjust the website’s UI (user interface) and design it to their personal needs.
Additionally, the website utilizes an AI-based application that runs in the background and optimizes its accessibility level constantly. This application remediates the website’s HTML, adapts Its functionality and behavior for screen-readers used by the blind users, and for keyboard functions used by individuals with motor impairments.
If you’ve found a malfunction or have ideas for improvement, we’ll be happy to hear from you. You can reach out to the website’s operators by using the following email
Our website implements the ARIA attributes (Accessible Rich Internet Applications) technique, alongside various different behavioral changes, to ensure blind users visiting with screen-readers are able to read, comprehend, and enjoy the website’s functions. As soon as a user with a screen-reader enters your site, they immediately receive a prompt to enter the Screen-Reader Profile so they can browse and operate your site effectively. Here’s how our website covers some of the most important screen-reader requirements, alongside console screenshots of code examples:
Screen-reader optimization: we run a background process that learns the website’s components from top to bottom, to ensure ongoing compliance even when updating the website. In this process, we provide screen-readers with meaningful data using the ARIA set of attributes. For example, we provide accurate form labels; descriptions for actionable icons (social media icons, search icons, cart icons, etc.); validation guidance for form inputs; element roles such as buttons, menus, modal dialogues (popups), and others. Additionally, the background process scans all the website’s images and provides an accurate and meaningful image-object-recognition-based description as an ALT (alternate text) tag for images that are not described. It will also extract texts that are embedded within the image, using an OCR (optical character recognition) technology. To turn on screen-reader adjustments at any time, users need only to press the Alt+1 keyboard combination. Screen-reader users also get automatic announcements to turn the Screen-reader mode on as soon as they enter the website.
These adjustments are compatible with all popular screen readers, including JAWS and NVDA.
Keyboard navigation optimization: The background process also adjusts the website’s HTML, and adds various behaviors using JavaScript code to make the website operable by the keyboard. This includes the ability to navigate the website using the Tab and Shift+Tab keys, operate dropdowns with the arrow keys, close them with Esc, trigger buttons and links using the Enter key, navigate between radio and checkbox elements using the arrow keys, and fill them in with the Spacebar or Enter key.Additionally, keyboard users will find quick-navigation and content-skip menus, available at any time by clicking Alt+1, or as the first elements of the site while navigating with the keyboard. The background process also handles triggered popups by moving the keyboard focus towards them as soon as they appear, and not allow the focus drift outside it.
Users can also use shortcuts such as “M” (menus), “H” (headings), “F” (forms), “B” (buttons), and “G” (graphics) to jump to specific elements.
We aim to support the widest array of browsers and assistive technologies as possible, so our users can choose the best fitting tools for them, with as few limitations as possible. Therefore, we have worked very hard to be able to support all major systems that comprise over 95% of the user market share including Google Chrome, Mozilla Firefox, Apple Safari, Opera and Microsoft Edge, JAWS and NVDA (screen readers).
Despite our very best efforts to allow anybody to adjust the website to their needs. There may still be pages or sections that are not fully accessible, are in the process of becoming accessible, or are lacking an adequate technological solution to make them accessible. Still, we are continually improving our accessibility, adding, updating and improving its options and features, and developing and adopting new technologies. All this is meant to reach the optimal level of accessibility, following technological advancements. For any assistance, please reach out to